20 AI Tools to Enhance Your Content Marketing

For B2B tech companies looking to leverage AI technology in their content marketing strategy, there are a multitude of options available today. With the power of generative AI tools, it’s possible to create more effective and efficient content that can help position your company as an industry thought leader. 

In this blog post, we will cover 20 popular AI tools for content marketing and explain what each tool is best used for so you can begin revolutionizing your content marketing, starting today. 

  

20 AI-Powered Tools for Content Marketers

Content marketing is an essential part of a business’s strategic growth, and in today’s digital landscape, there are more tools and opportunities available to share information, build relationships, and drive conversions than ever before. Creating content can be a time-consuming process, and while AI cannot replace the value, nuance, and emotion highly trained content writers provide marketing teams, generative AI tools can help streamline the content creation process and create unique content that helps your business stand out from the competition. 

Here are 20 of the most popular generative AI tools that are taking content marketing by storm:

  1. Byword: This is a great tool for writing and editing content quickly. It allows users to write, edit, and publish content in a streamlined manner from any device. It also provides shortcuts for writers who are familiar with Markdown syntax.

  2. ChatGPT Free: This AI-powered autocomplete tool suggests sentence endings and words to complete your sentences. It is free to use and can be a great help when you’re stuck in the middle of writing something.

  3. ChatGPT Plus: This AI-powered tool provides more features than its free counterpart, enabling users to access longer sentences with alternative completions, making it easier to generate unique content faster.

  4. Grammarly: Grammar can be tricky for many people. This AI-powered grammar checker uses natural language processing to review and improve the quality of written content. It can detect errors related to spelling, grammar, punctuation, sentence structure, and more.

  5. Quillbot: This AI-based text editor is a Chrome extension paraphrasing tool that helps writers quickly generate high-quality content by using natural language processing to suggest edits and related words.

  6. GPT-3: This AI-powered tool can generate content based on a prompt or existing text. It  uses machine learning algorithms to provide results that are relevant, accurate, and grammatically correct.

  7. LightTag: This AI-powered tool is targeted to help teams of writers identify topics to cover, suggest articles to read and share, as well as keep track of updates from sources.

  8. Writefull: Focused on academic writing, this AI-based writing assistant helps writers create better content faster by suggesting sentence rewrites, synonyms, and more.

  9. ProWritingAid: This AI-powered tool helps writers reach their true storytelling potential by polishing their writing by detecting errors related to grammar, punctuation, style, and readability.

  10. Textio: This AI-driven platform helps content marketers create better job ads by identifying social bias and tracking trends in the language used for particular openings and suggesting ways to optimize job descriptions.

  11. Thought Leadership AI: This platform combines advanced algorithms powered by NLP technology with human expertise resulting in thought leadership pieces tailored specifically toward each business’s requirements and objectives.

  12. Jasper.ai: Marketers can now craft better emails with the use of this AI tool that suggests copy that’s tailored to customer profiles and preferences.

  13. Writer.ai: This AI-driven platform helps writers create informative, engaging content quickly by generating ideas from topics and suggesting content improvement.

  14. Copy.ai: Content marketers can use this tool to quickly create personalized copy that’s tailored to a brand's target audience, as well as suggest ideas for images and videos based on user input.

  15. Graibox: This AI tool focuses on quick, quality, and quantity by automatically suggesting topics, titles, and ideas for blog posts and other content pieces while also tracking their performance.

  16. Fractal: Fractal is an AI-powered platform focused on the diverse voices of women creating positive change in the AI industry. This tool helps businesses understand their customers and create more effective content for them. It uses generative AI to analyze customer behavior data, identify trends in customers’ responses to content, and categorize different types of content into personalized segments. 

  17. Persado: Persado is an AI-driven platform that helps marketers create more impactful and persuasive digital campaigns. It uses machine learning to generate copy from vast libraries of human-authored content in order to craft effective marketing messages that are tailored to specific customer segments or objectives.

  18. Chorus: Chorus is a conversion intelligence tool that automates content marketing. It uses natural language processing to create personalized, automated stories from customer data and generate insights on how customers engage with their content. 

  19. Phrasee: Phrasee is an AI-powered copywriting tool used in email marketing campaigns. It uses machine learning to generate personalized subject lines and content that are tailored for different customers. This helps marketers create more engaging emails with higher open rates.

  20. Anyword: Anyword is an AI-driven tool that can automate copy for businesses to improve engagement and conversion rates. This includes ad copy, email copy, long-form content, SEO-optimized content, and more. 

Comma Copywriters—Your Content Marketing AI Partner

Generative AI offers an exciting new way of creating content for marketing purposes. Before getting started, it's important to consider which platform best meets your needs and define what type of material you want to create with generative AI tools. Additionally, setting up rules and parameters is critical to help guide the generation process, such as keywords or phrases to include in generated content as well as topics to be covered.

Are you ready to improve your content marketing strategy by incorporating the use of generative AI? Schedule your free 20-minute consultation today to discover how Comma can make a difference.